Latest News from the AiSensy team
Feature

Introducing WhatsApp AI Agent Builder 🤖

Shivam avatar
Shared by Shivam • April 30, 2026

You can now build intelligent WhatsApp AI agents on AiSensy, without writing a single line of code.

What does this mean for you?

Our latest innovation brings you the ability to create AI-powered WhatsApp agents that don’t just reply, they understand customer intent, pull information from your business data, and take real actions.

These agents can:

  • Answer queries using your website, documents, or FAQs
  • Perform actions like checking order status, booking appointments, or fetching data via APIs
  • Automatically decide how to respond based on the context of the conversation.

How it works?

Every AI Agent on AiSensy runs on a powerful system that combines:

  • Knowledge Base which learns from your business content such as websites, PDFs, and articles
  • Tool Calling which connects with APIs to take real actions
  • AI Orchestrator which lets you define your AI Agent’s tone, voice, and custom instructions for how it should understand and respond to conversations.

Additionally, with AI Routing, incoming messages can be automatically classified and directed to the right flow, even without keywords.

What you can do with it

  • Build AI agents for sales, support, or lead qualification
  • Train them using your own business data
  • Automate workflows like bookings, lookups, and follow-ups
  • Seamlessly hand over to a human when needed.

Getting started

You can start building your AI agent directly from the AiSensy dashboard.

You get 500 free AI messages to build and test your WhatsApp AI agent on AiSensy.

Try it out today.

Template Message Journey is now live on AiSensy

Shivam avatar
Shared by Shivam • April 06, 2026

You can now see exactly what happens to your WhatsApp templates after submission.

No more guessing around approvals, rejections, or category changes.


What’s new

Every template now shows a complete timeline, including:

  • When it was created
  • When Meta reviewed it
  • If the category was changed
  • Whether it was approved or rejected

All updates are reflected in real time.


Why this helps

  • Full visibility into template status
  • No need to reach out to support for updates
  • Faster debugging when a template gets rejected
  • Clear understanding of pricing changes

Pricing visibility added

If Meta changes your template category, the cost impact is now visible.

For example, a shift from Utility to Marketing can increase per message pricing significantly.

If your message shifts from Utility to Marketing category due to Meta's updated guidelines, you will see the price shift inside the Template message journey.


What you can track

  • Complete template lifecycle
  • Auto category changes by Meta
  • Approval and rejection events
  • Timestamp for every update
  • Pricing impact due to category changes

Where to find this

Go to Template Messages and open any template to view its journey.

Feature

Marketing Messaging Opt-in toggle is now live on AiSensy

Shivam avatar
Shared by Shivam • April 06, 2026

You can now control all your marketing WhatsApp messages with a single switch.

Earlier, businesses had no way to stop marketing messages across all channels at once. They had to pause these messages one at a time.


What’s changed?

We have introduced a new Marketing Messaging Opt-in toggle inside Opt-in Management.

When turned off:

  • All marketing messages are blocked
  • This includes campaigns, APIs, and all integrations
  • Marketing templates are hidden from the template picker

Note: Utility and authentication messages continue to work normally, even afer you turn off the Marketing messaging opt-in toggle.


Why this helps

  • Instantly stop all marketing outreach
  • Avoid accidental sends during audits or pauses
  • Stay compliant without manual effort
  • Control spends on marketing conversations

How it works

Turn the toggle OFF and marketing messaging stops immediately across the entire project.

Turn it back ON and everything resumes as usual.


Where to find this

Go to Opt-in Management inside your project settings.


This setting applies across all channels and integrations.

Only users with Owner or Manager access can control it.

By default, the toggle is kept on inside your AiSensy dashboard.

To make any changes, login to your dashboard now👇

Feature

Zoho Integration is now live on AiSensy

Shivam avatar
Shared by Shivam • April 06, 2026

You can now connect Zoho with AiSensy and automatically sync your leads to WhatsApp.

What does this mean for you?

Every new lead or contact added in Zoho will instantly appear inside your AiSensy dashboard.
​

At the same time, leads captured in AiSensy can also be pushed back to Zoho.

You can then:

  • Send WhatsApp broadcasts
  • Trigger automations
  • Start engaging leads instantly

Why this matters

  • Real-time, two-way data sync
  • Faster lead engagement on WhatsApp
  • Reduced manual work and errors
  • Better alignment between CRM and WhatsApp.

What’s supported right now?

This integration currently works with Zoho Bigin.

Full Zoho CRM support is coming soon.

Head to your AiSensy dashboard and connect Zoho to start engaging your leads on WhatsApp instantly.

Feature

Introducing Meta Website Ads and Lead Form Ads in AiSensy Ads Manager

Shivam avatar
Shared by Shivam • February 18, 2026

AiSensy AI Ads Manager now supports two new Meta ad types: Website Ads and Lead Form Ads.

Earlier, businesses could run Click-to-WhatsApp Ads to drive traffic directly to WhatsApp. With this update, you now have more flexibility in how you generate and track leads.


Website Ads

Website Ads allow you to drive users directly to your website and track their actions using event tracking.

Key Capabilities

  • Send traffic to any selected website destination
  • Create and manage tracking pixels inside AiSensy
  • Track events such as Page View, Lead Capture, and Purchase
  • Measure user behavior on landing pages
  • Optimize campaigns based on tracked conversions

This is ideal for businesses that want to capture leads, purchases, or actions directly on their website.


Lead Form Ads

You can now create Meta Lead Form Ads directly from AiSensy.

Lead Form Ads allow users to submit their details without leaving the Meta platform (Instagram & Facebook)

Key Capabilities

  • Create native lead forms inside Meta
  • Capture high-intent user information directly within Facebook or Instagram
  • Choose campaign objectives such as maximizing leads or conversion leads
  • Apply detailed targeting including Custom and Lookalike Audiences
  • Define age, gender, location, and placement preferences

This format reduces friction and helps improve lead volume and quality.


New Ad Type Selector

While creating a campaign, you can now choose between:

  • Website Ads
  • Lead Form Ads
  • Click-to-WhatsApp Ads

This gives you complete control over where leads are captured and how they are tracked.

Advanced Audience Targeting

Along with this, you can also:

  • Create Website-Based Custom Audiences using Pixel ID
  • Build Lookalike Audiences for scaling
  • Automatically fetch existing Meta audiences
  • Include or exclude Custom and Lookalike Audiences

This allows more precise targeting and better campaign performance.

Ads Placement Control

Choose exactly where your ads appear:

  • Feed
  • Stories
  • Reels
  • Search
  • Marketplace

Avoid unwanted placements and improve campaign efficiency.


Log in to your AiSensy dashboard and explore the new Website Ads and Lead Form Ads options inside Ads Manager today.

Let us know your feedback as we continue expanding campaign capabilities.

Feature

Ad Analytics Upgraded: Smarter Insights, Better Visibility

Shivam avatar
Shared by Shivam • February 18, 2026

We have upgraded the Ad Analytics section inside AiSensy with a redesigned detailed analytics page and enhanced reporting capabilities.

The goal is simple. Help you analyze performance faster and make better optimization decisions.


What’s New

Redesigned Detailed Analytics Page

A structured, tab-based layout to analyze performance clearly and efficiently.

Ad Summary Tab

  • A high-level snapshot featuring key metrics such as Impressions, Reach, Clicks, CPM, CPC, CTR, Frequency, and Spend
  • Performance-over-time graph to help track trends effectively.
  • Customizable metrics for quick and efficient monitoring

Metrics Tab

  • Action-level breakdown including clicks, engagement, messaging actions, conversions, video insights, and more
  • View total actions, cost per lead, cost per messaging, cost per action, and conversion value for tracked events and parameters
  • Filter and customize action types for improved data monitoring

Conversions Tab

  • Conversion-specific performance metrics
  • Clear visibility into ROI-driving actions

Leads Tab for CTWA Ads

  • Complete list of users from Click-to-WhatsApp ads
  • New vs existing user split for scaling purposes
  • Lead details, message count, and timestamps
  • Export and broadcast options for follow-ups

Video Insights

  • Dedicated performance insights for video ads
  • Enhanced visibility into video engagement and hook rate

Ad Creative and Placement Preview

  • Persistent side panel displaying your live ad creative with a placement-level dropdown view
  • Switch between placements such as Feed, Stories, Reels, Search, Marketplace, and more
  • Easily correlate performance with creative and placement

Enhanced Reporting and Controls

  • Customizable table headers
  • Advanced filters
  • Date range selection
  • Download reports aligned with your selected view in multiple formats
  • Cumulative metrics dashboard to track performance across ads

Log in to your AiSensy dashboard and explore the upgraded Ad Analytics section today.

Let us know your feedback as we continue improving the analytics experience.

Feature

Google Sheets WhatsApp Integration is Live in AiSensy

Shivam avatar
Shared by Shivam • February 18, 2026

You can now connect Google Sheets with AiSensy and automatically sync contacts directly to your WhatsApp database.

This update removes the need for manual CSV uploads and allows you to keep your contact list updated in real time.


What’s New

AiSensy now supports direct auto sync from Google Sheets to your dashboard.

With this feature, you can:

  • Automatically sync new contacts added to Google Sheets
  • Eliminate repetitive CSV imports
  • Keep your WhatsApp contact database updated in real time
  • Reduce manual errors in contact uploads

Any new entries added to your connected Google Sheet will reflect inside AiSensy without requiring manual intervention.


Ideal Use Cases

This feature is especially useful if you:

  • Collect leads through forms that push data to Google Sheets
  • Manage offline lead data inside spreadsheets
  • Maintain sales or event registration records in Sheets
  • Want a simple way to manage growing contact lists

Availability

Google Sheets auto sync is now available inside the Integrations section of your AiSensy dashboard.

If you need assistance setting it up, please reach out to our support team.

Log in to your AiSensy dashboard and connect Google Sheets to enable automatic contact sync today.

Feature

Introducing Flow Library: Pre-built Chatbot Templates for Faster Deployment

Shivam avatar
Shared by Shivam • February 17, 2026

We are excited to announce the launch of Flow Library, allowing you to launch WhatsApp chatbots faster using ready-to-use templates.

Flow Library is designed to reduce setup time and help businesses go live quickly with structured chatbot journeys built for multiple industries.


What is Flow Library?

Flow Library is a collection of pre-built chatbot templates that you can directly add to your AiSensy project.

These templates are:

  • Pre-defined chatbot flows built for different industries and use cases
  • Ready to deploy with minimal edits
  • Designed using best-practice conversational structures
  • Supported with live demo recordings for better understanding

You simply select a template, add it to your project, make small customizations such as your company name, services, or contact details, and publish.


What’s Included

1. Pre-built Flow Templates

Templates are created for various industries and complex business use cases. Each flow includes a complete chatbot structure with messages, buttons, logic, and responses already configured.

2. Flow Preview

Before adding any template, you can preview the complete flow structure. This allows you to understand how the chatbot journey is designed before using it.

3. Live Demo Recordings

Each template includes a demo walkthrough so you can see how the chatbot performs in real-time from a user’s perspective.

4. Optimized Flow Design

All templates are built to save time, reduce manual setup effort, and provide inspiration for better chatbot architecture.


How This Helps You

With Flow Library, you can:

  • Launch chatbots significantly faster
  • Avoid building flows from scratch
  • Use industry-tested conversation structures
  • Reduce implementation effort
  • Improve chatbot quality and consistency

This is especially useful for businesses that want to deploy quickly without investing heavy time in designing complete chatbot journeys manually.


How to Use Flow Library

  1. Go to the Flow Builder inside your AiSensy dashboard
  2. Navigate to the Templates section
  3. Browse available industry templates
  4. Preview the flow structure
  5. Click to add the template to your project
  6. Customize basic details such as business name, offers, services, or contact information
  7. Publish your chatbot

We will continue expanding the library with more industry-specific templates and use cases over time.

If you have any questions or need assistance, please reach out to our support team via Live Chat or writing to us at support@aisensy.com

WhatsApp Per Message Pricing Update Effective January 1, 2026

Shivam avatar
Shared by Shivam • December 24, 2025

Hi there,

We’re sharing an important update regarding WhatsApp Business API pricing, following the latest per-message pricing changes announced by Meta.

The revised WhatsApp per message pricing will be effective starting January 1, 2026, and will be reflected across the AiSensy platform from the same date.

What are WhatsApp Conversation Credits (WCC)?

WhatsApp Conversation Credits are consumed whenever a business delivers template messages such as Marketing, Utility, or Authentication messages via the AiSensy platform.

WhatsApp conversation credit deduction depends on the message category and the recipient’s country, and is charged strictly based on Meta’s pricing rules.

WhatsApp Business API Pricing Update

Meta has announced updated pricing for WhatsApp messages across different categories. These changes impact Marketing, Utility, Authentication, and Service messages and apply on a per-message basis.

Updated Pricing for India (Per Message delivered)

  • Marketing messages: ₹1.09
  • Utility messages: ₹0.145
  • Authentication messages: ₹0.145
  • Service messages: Free (as per existing rules)

Service messages will continue to remain free of charge, provided they are sent within the active customer service window.

Important: WhatsApp Conversation Credits are deducted only when a message is successfully delivered to the user.

Understanding the Customer Service Window

When a user sends a message to your business, a 24-hour customer service window begins. Every new message from the user refreshes this window.

During this active window:

  • You can send free-form messages at no cost
  • Service messages remain free
  • Utility messages sent within this window are not charged

⚠️ Utility messages sent outside the active customer service window will be charged as per the applicable utility message pricing for the recipient’s country.

Country-wise WhatsApp Pricing

WhatsApp message pricing varies by country.
For the complete country-wise pricing list, please refer to the document linked below:

https://e.aisensy.com/updated-pricing-1jan

What This Means for AiSensy Users

  • The updated WhatsApp message pricing will be reflected on the AiSensy dashboard starting January 1, 2026.
  • Charges will be applied automatically based on the message category and the recipient's country.
  • No changes are being made to service message pricing, which will continue to remain free within the customer service window.

New Update: Campaigns will now Auto-Pause When Meta Changes Messaging Category

Shivam avatar
Shared by Shivam • November 14, 2025

Hi there,

Starting 15th November 2025, AiSensy will automatically pause your WhatsApp Broadcast or API campaigns if Meta updates your template’s messaging category from Utility to Marketing.

Why this update matters

Sometimes, Meta detects marketing or promotional content in a message that was originally approved under the Utility category.


When this happens, Meta automatically updates the template’s category to Marketing while your campaign is running or scheduled to send.

This may cause unintended message charges or delivery issues, and users are often unaware when the category change occurs.


To make this process more transparent and controlled, AiSensy will now take action automatically based on the campaign type:

  • Running Broadcast or API campaigns will be automatically paused
  • Scheduled campaigns will be cancelled.

This ensures that messages do not go out under the wrong category without your knowledge.

Here’s what this means for you

  • Campaigns will pause automatically to prevent message delivery failures or unintended billing.
  • You’ll have the chance to review, edit, and re-approve your message under the correct Utility category before resending.

How to resume your campaign

If your Broadcast or API campaign is paused, or your scheduled campaign is cancelled:

  1. Open the message template in your AiSensy app
  2. Re-approve it under the correct Utility category
  3. Create a new Broadcast or API campaign.

Default settings and customisation

This setting is enabled by default for every AiSensy account.


If you prefer your campaigns to continue sending even after a category change, you can turn this setting off anytime from:

Manage → Campaign Settings → Auto-pause campaign on category change

If you have any questions, our support team is always here to help at support@aisensy.com or just drop us a message in the live chat.